The Walt Disney Company is joining the America 250 festivities with a star-spangled series of broadcast events, park attractions, and community outreach as part of its Disney Celebrates America campaign.
“As our nation marks its 250th anniversary, Disney Celebrates America is our way of honoring this historic milestone by celebrating the people, places, and shared moments that define who we are,” said Ken Potrock, President of Major Events Integration, The Walt Disney Company. “Through immersive and creative park experiences and unprecedented broadcast moments, Disney invites everyone to come together and celebrate America in a truly meaningful way by reflecting on where we’ve been and imagining the extraordinary future we can create together.”
The celebration kicks off on June 29 with Disney Celebrates America: The Pursuit of Happiness, a 2-hour primetime special on ABC examining the nation’s traditions and triumphs through the lens of Disney Parks attractions.
The special sets the stage for the headlining event: an unprecedented 24-hour July 4th broadcast, airing across Disney+, Hulu, National Geographic, FX, ESPN, ABC, and all its affiliated networks and TV stations. Hosted by World News Tonight anchor David Muir, with featured appearances from other news and talk-show legends, this program dives into defining moments in the nation’s 250-year history, complete with live events, performances, and on-site reporting throughout the states. Consumers can tune into the program starting on the evening of July 3.
Other programming highlights include special editions of Good Morning America, World News Tonight with David Muir, SportsCenter, and Nightline; the live concert event Disney Celebrates America: Nashville’s Star-Spangled Bash; an America 250 roadtrip web series on espn.com; and featured segments spotlighting America’s history and innovations past, present, and future.
New patriotic food, merchandise, and attractions are coming the the Disney Parks and Disney Cruise Line. | Source: The Walt Disney Company
Celebrate every day with themed entertainment offerings. | Source: The Walt Disney Company
Cavalcades and performances at Walt Disney World and Disneyland highlight U.S. service members and their families. | Source: The Walt Disney Company
Look out for more events on the way throughout the month. | Source: The Walt Disney Company
The patriotism continues coast-to-coast with themed offerings across Disney’s many location-based entertainment ventures, from patriotic activities onboard Disney Cruise Line to a new version of Soarin’ opening in EPCOT and Disney California Adventure Park on July 2, featuring iconic cities and landscapes from across the U.S. Park visitors can also experience themed food and beverage offerings, merchandise, decor, parades, band performances, nighttime entertainment, and events, like flag retreat ceremonies.
As part of the campaign, Disney is also renewing its long-standing relationship with Blue Star Families by committing $2.5 million to help support U.S. service members and their families. The donations will go toward a wide range of experiences and programs throughout the year, such as the 25th Disney and Blue Star Books event in Washington, D.C., at the Library of Congress, as well as storytime activities and character appearances.
Even more events will be revealed in the coming months as the countdown to July 4th continues. For more information about Disney Celebrates America, visit thewaltdisneycompany.com.
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