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American Girl: 40 Years of Storytelling & Inner Stars
A Celebration of History, Strength, and Courage
American Girl dolls are instantly ...
Invest in Analog Play with These Screen-Free Toys
Paint-like ink won't bleed through paper, these smooth, bold ...
Outside the Box: Why Toy Packaging Matters
by Ted Mininni, President & Creative Director, Design Force Inc.
Although ...
G.I. Joe Classified Toy Fair Reveals Press Photos and Thoughts
The G.I. Joe Classified Team had a nice mix of updated classics and ...
Train to Be the Very Best with Ultra Pro’s Pokémon Trainer Ultimate Game
Steph Szulborski
Steph is an editorial assistant for The Toy Book, The Toy ...
Digital Hits Physical Play – The Toy Book
For a growing generation of pre-schoolers, YouTube has become a place for ...
Tyrannosaurus rex (Super Colossal)(Jurassic World: Rebirth by Mattel)
Up until this year, the largest Mattel toy in my sons’ Jurassic World collection was ...
Just Play’s Happy Haul Brings Smile-Worth Collectibles to Families
Families can unbox new surprises with Just Play’s Happy Haul. From Disney to Harry ...
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