Miniso is teaming up with Sanrio to bring a touch of sweetness to its North American storefronts.
The Hello Kitty and Friends pop-up series debuted in New York at the Tangram Mall on March 14, transforming the Miniso location into a playful, pastel walkthrough. The events will continue popping up throughout the U.S. and Canada in the coming months, inviting families and fans of all ages to share in the joy of the beloved brand.
Hello Kitty is taking over Miniso stores in the U.S. and Canada. | Source: Miniso
Hello Kitty is taking over Miniso stores in the U.S. and Canada. | Source: Miniso
Hello Kitty is taking over Miniso stores in the U.S. and Canada. | Source: Miniso
Hello Kitty is taking over Miniso stores in the U.S. and Canada. | Source: Miniso
Hello Kitty is taking over Miniso stores in the U.S. and Canada. | Source: Miniso
Hello Kitty is taking over Miniso stores in the U.S. and Canada. | Source: Miniso
At each pop-up, visitors can explore the adorable environment, snap photos with characters, and browse more than 500 new and exclusive Sanrio products, from accessories and stationery to beauty and lifestyle items. Leading the pack are 30 lines of mystery box plush pendants, including the newly released Forest Animal and Hide and Seek series. Each includes one surprise Sanrio sweetheart in a stylish, fluffy onesie.
Fans can visit the pop-ups at the Tangram Mall and Los Cerritos Center Miniso stores, with more stops to come across Canada. For more information, visit miniso.com.
The post Miniso Launches Hello Kitty and Friends Pop-Ups in U.S. and Canada appeared first on The Toy Book.
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