Planet Rights continues to build the consumer products program for Talking Tom Heroes: Suddenly Super with two new licensing agreements tied to the animated series from Outfit7.
The UK-based licensing and merchandising agency secured partnerships with Blues Group and Teddy Mountain, expanding the brand into apparel and experiential plush. The deals support the upcoming UK toy launch from Character Options, scheduled for July 2026.
Under the agreements, Blues Group will develop a children’s apparel line inspired by the series. The collection will include daywear, nightwear, underwear, and dress-up items, with retail rollout planned across the UK in late 2026. Teddy Mountain will introduce a make-your-own plush range across EMEA, targeting leisure and attractions venues.
The licensing push follows the launch of the Talking Tom Heroes: Suddenly Super animated series, which premiered on CBeebies and BBC iPlayer in October 2025. An additional 26 episodes debuted in February 2026 as the show expands its broadcast reach across markets including Italy, Portugal, the Baltics, and territories throughout Asia-Pacific.
“We are really pleased to be gaining momentum on the licensing programme as we bring on board best-in-class licensees such as Blues Group and Teddy Mountain,” said Rob Goodchild, Managing Director of Planet Rights. “Talking Tom & Friends is a phenomenal IP commanding a huge level of engagement. With the new series Talking Tom Heroes: Suddenly Super launching successfully on the BBC and ongoing activity across multiple platforms, the series is exceptionally well positioned to grow into a strong success at retail and beyond.”
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