At this year’s Spielwarenmesse, Epic Story Media and its toy division, Epic Story Toys, will showcase their largest slate to date, including their newest properties, products, and licensing partnerships.
“Since launching our new toy division, we’ve received an enthusiastic response from creators, licensors, distributors, and retailers,” said Kim Morris, head of Epic Story Toys. “There is a strong interest in working with a new company that truly understands fandom and can deliver products and experiences for the fans who are eager to engage with their favorite IPs in a meaningful way.”
Epic Story Media snapped up the global distribution rights to Silly Crocodile in October, and its toy-driven counterpart soon began work on a line of toys inspired by the viral YouTube series. The current prototypes will be on display exclusively in Nuremberg and will include magnetic dress-up toys, talking plush, and other licensed collectibles.
The company will also debut its first Vegesaurs toy collection since becoming the series’ global master toy partner and North American licensing agent. Featuring a range of plush, collectibles, and novelty items, this six-product lineup will first hit shelves in Australia in the spring, followed by a global retail rollout in Q3 2026. Attendees can also beta-test the first-ever Vegesaurs Roblox experience, created by Freeground, Epic Story Media’s Roblox development studio.
Building on its successful broadcast premiere, Epic Story Media’s preschool series Bubble’s Hotel will pop into playrooms with a new line of toys, slated to launch in Q3. The company has also acquired three new licensing agents for the series — Partners Plus (Greece), MBC (MENA), and BOING S.p.A (Italy) — offering new opportunities for global growth on and off the screen.
Epic Story Media will showcase these products and more at Spielwarenmesse in Hall 4A, C-03.
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